About Me


My name is Ira Willey and I live in Victoria, BC on Vancouver Island.

I am a serial entrepreneur which has allowed me to turn my passion for games into a full-time career. I’ve been making websites and designing games for almost half my life now. My very first website was a Diablo strategy site. It had animated gifs, a midi-soundtrack, everything you’d expect from a mid-90s Geocities page. Despite the complete lack of content, it still managed to get over 600 hits in the first month. I have been hooked ever since.

In 2002 after a summer backpacking Europe I returned home and created AddictingGames. It has been my most successful site and is now owned by MTV Networks.

After the sale in 2005 I launched OneMoreLevel and it has grown to over 3 million visitors a month. I’m not nearly talented enough to have made all the 1400 games featured on OML (they are sent in from the thriving Flash games community) but once in awhile I still develop my own games:

  • Buried Alive – A not so epic point and click adventure
  • Sim Web 2.0 Company – A satire of the second dotcom bubble. Featured on TechCrunch.
  • Free Rider 1 & 2 – Over 20 million plays and spawned an onslaught of clones (Co-created with Pete Shadbolt)

The design philosophy behind OneMoreLevel is to keep the quality of games high, the site clean and simple and the advertising minimal. I try and take this approach of simplicity to all my projects.

If you read all that you deserve some kind of  recognition so send me an e-mail or leave a comment below to receive your prize (disclaimer: prize does not exist).

1,222 Responses to “About Me”

  1. Phil September 1, 2011 at 12:21 pm #

    Idiot test – re: click the rectangle
    You Fool – do you not know that a square is a regular rectangle?

  2. Zach Babat August 23, 2011 at 6:24 pm #

    I think you should have mining and demolition categories. Keep up the good work!!

  3. Anthony S. August 21, 2011 at 3:35 am #

    I’ve been visiting OML since 2006 and ususally hit it up at least once a week. Amazing job you’re doing mate! keep up the great work, and keep at what you love doin’.

  4. Sheryl Overlock August 19, 2011 at 6:46 am #

    What happened to 9 ball. I played it all the time. The screen comes up but the pool table screen is blank.

  5. Honey Badger August 18, 2011 at 5:21 pm #

    The Honey Badger don’t care, but he loves Onemorelevel! Addicted to snakes & flash games!

    - Honey Badger

  6. Jake August 18, 2011 at 4:43 pm #

    Wow, just saw this after being on the site for years, I had no idea you were responsible for the Free Riders, just wanted to make a shout out and give you props because those are some painfully addictive games that have infinite possibilities, very well done

    • huny sucker August 25, 2011 at 4:03 pm #

      you are super cute we should keep in touch i love playing the games but there is a game that is not on here if you know what i mean=)

  7. Sean August 18, 2011 at 10:01 am #

    if you miss WarCraft II its abandonware… (hint)

  8. Tomas carney August 17, 2011 at 7:59 am #

    have u considered making onemorelevel.com an app

  9. David August 16, 2011 at 5:31 pm #

    Gotta love the disclaimer lol but in all seriousness i love OML and its really good to have a site like it thats minimal on the ads and still clean its hard to come by

  10. zack August 16, 2011 at 1:59 pm #

    i love onemorelevel so much. it has lots of great games to play and are all addicitng. well some of em. keep putting more games on please :D

  11. Janos August 15, 2011 at 1:57 pm #

    Keep on the good work, Ira! Thank you for those endless hours of playing funny games :)

  12. pauline August 13, 2011 at 12:49 am #

    hi could you fix the 9ball pool game on your site 1 more level please as its been dead for days thanks

  13. Melinda August 9, 2011 at 1:56 pm #

    I love Onemorelevel !!!! Its so fun and when u start playing a game it gets addicting to you.. so i love it !!!!!!!!!!!!!!!!!!!!!!!!!!

    • pauline August 18, 2011 at 7:43 am #

      hi mate any chance of fixing 9 ball pool game on one more level as its been down for weeks thanks

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